• Algica

    What is it? Algica® is a true super ingredient extracted from a type of algae called diatoms, cultivated in a lab on the Swedish west coast. Clinical studies show that Algica® hydrates like hyaluro... Continue Reading

Apricot oil

  • Apricot oil

    What is it? This is a fruity oil that fights inflammation. Apricot oil is a cold-pressed oil extracted from the kernel of the yummy Prunus Armeniaca fruit. When used in skincare it can support the ... Continue Reading


  • CICA

    What is CICA? Centella Asiatica, or CICA, is a plant primarily grown in Southeast Asia. Although it’s been used in natural medicines for hundreds of years, it’s recently popped up on more than one ... Continue Reading


  • Lavender

    What is Lavender? Lavender is more than just a pretty flower. It's popular for its calming fragrance but is also a low-key skincare powerhouse! This purple gem is bursting with positive vibes for y... Continue Reading

Camelia leaf extract

  • Camelia leaf extract

    What is Camelia leaf extract? There’s a good chance you’ve sipped this before. Camellia leaf extract is actually the refined extract from common tea leaves! When Camellia leaf is pressed and proces... Continue Reading


  • Peptides

    What is Peptides? These short chains of amino acids are one of the most-loved ingredients in anti-ageing skincare. They act as building blocks for important proteins found in the skin like collagen... Continue Reading


  • AHA

    What is AHA? AHA, aka alpha hydroxy acid, comes from plants (vegan!) and milk. Here's the twist: 99% of the AHAs found in skin care products are specially crafted in labs, bringing you the very bes... Continue Reading


  • Retinol

    What is retinol? This ingredient is a form of Vitamin A that promotes skin renewal and enhances collagen production, which starts declining as we age. Adding Retinol into your routine can help soft... Continue Reading


  • Niacinamide

    What is niacinamide? This trendy ingredient - also called Vitamin B3 - is easy to introduce into your skincare routine as it suits all ages and skin types and doesn't need to be gradually introduce... Continue Reading

Hyaluronic acid

  • Hyaluronic acid

    What is Hyaluronic acid? Hyaluronic acid is a popular ingredient in the beauty world (& we know why). HA is a molecule that naturally exists in your body but it reduces as we start to age. Applying... Continue Reading


  • Bakichiol

    What is Bakuchiol? Bakuchiol is a vegan ingredient derived from the Psoralea corylifolia plant. This soothing antioxidant is often referred to as a plant-based alternative to Retinol & has many... Continue Reading


  • Biotin

    What is Biotin? This is famous for strengthening the hair and making the lashes look longer, fuller, and stronger. It can also help enhance shine, strengthen & protect your hair from the inside out... Continue Reading


  • Caffeine

    What is caffeine?   Works just as well in skincare as it does in your morning cup! Caffeine is a natural stimulant commonly found in coffee, tea and cacao plants. When concentrated as an oil and ad... Continue Reading

Vitamin C

  • Vitamin C

    What is Vitamin C? This superstar antioxidant is found naturally in fruits & vegetables. Adding this active ingredient into your skincare routine can add major benefits. Vitamin C has gained lots o... Continue Reading